Someone emailed me that they "wished they could see the sign" I refer to in my book on p. 22, about the local suburban dentist trying to pull in new, uh, patients. Well, I actually took a picture of it when the sign went up this past Winter, so enjoy! But I'm not really sure that sexy dentistry is such a good idea. Just concentrate on the root canal, and don't tell me that it can't hurt because there's no root there. That would be my advice.



At least the sign matches the color scheme of your website nicely.
Posted by: well.... | July 05, 2007 at 01:57 PM
I can't think of anything less erotic than the dentist......I have noticed lots of people in the media recently refering to things like milk packaging and remote controls as "sexy". Makes you wonder how they get through the day !
Posted by: Priya | July 05, 2007 at 05:00 PM
If everything is sexy, nothing is.
Posted by: A.L. | July 05, 2007 at 05:41 PM
THAT is hilarious! Having bad teeth is so not a good look at all.
Yeah, sexy is definitely an overworked word in media. I hate when people describe things like packaging as sexy. Umm, WHAT!
At this point though, when I hear it used that way it comes across like a lazy hyped up synonym for awesome.
Posted by: thejoyprincess | July 06, 2007 at 10:30 PM
I thought I was the only one to want to stand for what's right in modesty. Thank God. This sign just makes me sick.
Posted by: Jennilee Belew | July 07, 2007 at 03:06 PM
It really annoys me when people think that describing someone as "sexy" is the best compliment they could give. Is this not supposed to imply that they would like to have sex with them.....?! This confuses me.
I recently heard one three year old girl say to another "you are so sexy" which was cute in an innocent, unaware way but I found it sad that it was the first thing she thought of in order to show her affection to a friend -- at three !
Posted by: Priya | July 08, 2007 at 05:04 PM
I mean, it's obviously a pun on the Justin Timberlake song, but I'd have to agree with other posters that the word 'sexy' is beginning to be used to describe things that are (or should be) anything but.
It reminds me of the issue people like Jean Kilbourne have raised about the marketing of products in place of human relationships. If you can "love" your car, or have "intimate" experiences with chocolate bars, why can't a dental procedure be "sexy?" Let's just reduce all the messy emotional/sexual stuff to transactions, 'kay?
On the other hand, this sign is sort of clever and funny. It does rhyme, after all.
Posted by: peggynature | July 13, 2007 at 12:32 PM
And the coloration reminds me of those old Good & Plenty candies.
Posted by: Ken | July 18, 2007 at 04:06 PM
This is not directly related but I think is a side effect of the "sexy being the ultimate" mind-trap that society has been sinking into.
I read a recent front page article about the worry that certain academics have had over future generations being "dumber" because "educated" women are having less children and the amount of young single mothers that are multiplying. I live in New Zealand where there has been a worrying amount of child murders and serious abuse of infants and toddlers in recent times. This is a fact. It is also a fact that those children invariably come from poor, lesser educated backgrounds. What I think people are failing to see, or refusing to admit is the complete lack of hope there is for many in our society. We have almost completely extinguished God, or reverence for nature we have in his place put "celebrities" a bunch of the weakest characters and mostly "deeply superficial" souls, every soap on TV is full of adultery, lying, hatred, promiscuity, meaninglessness etc. Since when have women have to had PhD to be good mothers? Why do many of society see no hope ? If "sexy" is the ultimate how can we be surprised that people are having children for no reason and harming them ? To me it seems deeply related. There seems to be no inherent goodness in being a mother represented in society today, you're either educated or you're not and your babies are dumb. The lack of outward regard for anything other than "educated" or sexy means that many who can't access the former will quickly scurry towards the latter not always understanding why...
Posted by: priya | July 20, 2007 at 09:38 PM
With regards to the above comment, I didn't mean scurry in an insulting or dismissive way. Seriously, I meant that it becomes the main way to relate, the common ground in which to connect with others to show your connection to the human race. I believe that being "sexy" has become that for sure and many are suffering because of it, sexual attraction is going to exist no matter what but the preoccupation with being "sexy" is false and destructive for many as far as I can see.
Posted by: priya | July 22, 2007 at 02:04 PM
Sexy seem to be the commercial "hub" word and sells everything from airplanes to water; disappointing.
Posted by: Elloween | July 29, 2007 at 09:37 AM
Go Priya - what a thoughtful post.
Posted by: Nic | July 29, 2007 at 10:03 AM
This is another good example of "sex sells". No matter your opinion of "sex" or "sexy" ads, it will always catch your attention. On a marketing/media perspective, it has always been better to have any response than no response at all...just look at Paris.
Posted by: AStar | July 30, 2007 at 12:04 AM
It really annoys me when people think that describing someone as "sexy" is the best compliment they could give.This is not directly related but I think is a side effect of the "sexy being the ultimate" mind-trap that society has been sinking into.
-bjdenise-
Posted by: cosmetic dentist in san diego | December 11, 2008 at 12:24 AM
Just concentrate on the root canal, and don't tell me that it can't hurt because there's no root there.
Posted by: Dentist in Beverly Hills | January 30, 2011 at 04:46 AM
While I agree with the majority of your comments, I think y'all are missing the simple point of the sign. This sign is not about a sexy dentist, but rather how much more sexy you will look when they fix your toothless, or gaping smile. Sure, they could have used words such as beauty, beautiful, brilliant, glamour, attractive, shiny, or sparkle in place of "sexy", but put a snagletooth/ toothless grin on your favorite movie star, or model and tell me they don't appear less sexy! We humans, as vain as we are, are attracted to a healthy smile.
Posted by: Scott | July 25, 2011 at 03:15 PM